In recent years, the beauty industry in Pakistan has seen significant growth, with many local skincare brands emerging as top contenders.
Consumers are now increasingly turning to Pakistani skincare and beauty products, which offer high quality and affordability.
For a long time, Pakistanis were hesitant to trust local skincare products.
They worried that these products used poor ingredients and ineffective formulas, potentially causing more harm than good.
As a result, people relied on expensive imported skincare items or traditional home remedies with kitchen ingredients.
However, things have changed, and so has Pakistan’s skincare industry. Improved marketing and economic factors have led to a growing trust in local products.
Home remedies are not always fast solutions, and imported items are costly.
This shift allowed the local skincare industry in Pakistan to grow.
To succeed, these businesses had to offer safe and effective products, and they have done just that.
Local entrepreneurs have stepped up, providing quality skincare options that meet the needs of Pakistani consumers.
In this article, we will explore some of the best Pakistani skincare and beauty brands that are making waves in the market.
These brands have gained popularity for their effective formulas, natural ingredients, and commitment to enhancing the beauty and health of their customers’ skin.
From skincare essentials to luxurious beauty products, these brands cater to a wide range of needs and preferences.
List of Pakistani Skincare and Beauty Brands:
- Conatural
- BnB Derma
- Organic Traveler
- Chiltan pure
- Mamaorganic
- AccuFix Cosmetics
- Jenpharm life sciences
- Spa In a Bottle by Rabia
- OG Organix
- Saeed Ghani
1. Conatural
Conatural is a Pakistani skincare brand that emphasizes natural and organic ingredients, offering a variety of products for different skin types and issues.
The brand was established in 2016 by visionary sisters Myra Qureshi and Rema Taseer.
Conatural transformed the natural skincare market in Pakistan, adhering to EU safety standards.
Myra and Rema formulated exceptional hair and skincare products by incorporating organic, natural, and plant-based ingredients, ensuring their products are both effective and in harmony with nature.
Conatural is an award-winning beauty brand led by women, based in Lahore, Pakistan.
Their journey started in 2016 with just 7 products, and they now boast over 100 formulations, all made with a strong commitment to purity and quality. Conatural is widely regarded as the best organic brand in Pakistan.
With a significant online presence and more than 1 million social media followers, Conatural is a pioneering force in the Pakistani beauty industry.
2. BnB Derma
BnB is another prominent Pakistani skincare and cosmetic brand that has been around for over a decade.
BnB offers a wide variety of skincare, hair care, and other products.
These products can be purchased online and at major retail stores such as Imtiaz, Times Medico, Naheed Supermarket, and Carrefour.
The company produces items under its own brand and also provides white-label products for other brands. Powered by advergic.com.
BnB develops its products in consultation with dermatologists and classifies itself as a dermaceutical brand.
“Our biggest advantage is our partnership with dermatologists,” says Inam Jamil, CEO of BnB Derma.
“Since many of our products are over-the-counter, it gives customers confidence when purchasing. Many current skin and cosmetic companies sell products without results, leading to dissatisfied customers.”
BnB strives to be affordable to reach a broader market. The brand is used by people across all income levels, prescribed by dermatologists, and sold over the counter.
3. Organic Traveler
This unique Pakistani skincare brand was founded by Samar Farooq in 2016 in Lahore, Pakistan.
They portray their brand as a sanctuary that genuinely cares for individuals and understands their specific skincare challenges.
Throughout their journey, they have formed connections with women from diverse corners of the world, including Egypt, Italy, France, Romania, and Pakistan.
This local skincare brand offers exceptional serums for skincare enthusiasts, which is why it is included in the top 10 skincare brands in Pakistan.
With a diverse range of products addressing concerns such as pigmentation, acne, oil control, and dryness, it is a must-try for Pakistani skincare enthusiasts.
Organic Traveller prioritizes natural and organic ingredients sourced globally.
Their dedication to natural ingredients, ethical practices, effectiveness, and accessibility makes them an appealing choice for those seeking a sustainable and efficient skincare regimen.
4. Chiltan pure
Chiltan Pure, a Pakistani brand, doesn’t just specialize in skincare and beauty products; they boast a wide-ranging product line that includes food items.
They cater to their valued customers with pure and organic products for skin, hair, and body care.
Founded in 2015 by Najam Mazari, after decades of dedication to an organic lifestyle, Chiltan Group of Industries has become synonymous with organic and natural products in Pakistan.
ChiltanPure is certified to ISO 9001:2015 and offers over 800 products for skin, hair, and food.
The Chiltan Group of Industries also operates a private labeling service, partnering with various organizations to produce high-quality products.
They collaborate with brands like Nur by Juggun for private labeling initiatives.
Under the umbrella of Mama’s Jan store, owned by Chiltan Group of Industries, ten brands are marketed, each dedicated to offering the finest organic products in Pakistan.
These include ChiltanPure, Calm & Relax, Aromatherapy, Bolan Clinic, Nur By Juggun Kazim, Dasht Spices, Mankind, Milo, My Mimi, all promoting products that are pure and organic, adhering to organic agriculture regulations.
Mama’s Jan is an online shopping destination that provides consumers with pure and organic skincare, haircare, and body care products.
5. Mamaorganic
Mamaorganic is a skincare beauty brand based in Pakistan that integrates the benefits of nature into daily beauty rituals. Founded by M. Asif Ali, CEO of MamaOrganic, the brand began with a vision to produce natural and organic skincare products locally.
Their range has since expanded to nearly 200 products, earning the trust and admiration of numerous loyal customers.
Mama Organic offers a comprehensive array of natural and organic products spanning different categories, tailored to meet diverse customer needs.
Their product lines include Vitamin C, Ubtan, Tea Tree, Retinol, Onion & Argan, as well as specialized offerings for mothers and babies.
What distinguishes Mama Organic is their steadfast dedication to quality and purity.
All products are meticulously crafted to be natural, organic, and free from toxins, ensuring the highest standard of care for your skin and hair.
6. AccuFix Cosmetics
Accufix, a beauty brand in Pakistan, mainly focuses on meeting the needs of individuals with oily and acne-prone skin types.
They provide gentle, effective, and affordable products, making them a true hidden gem in the beauty industry of Pakistan.
Yasmeen, the founder and CEO of AccuFix Cosmetics, has pioneered a unique approach to cosmetics in Pakistan.
Established in 2019, the brand focuses on integrating cutting-edge cosmetic technology to develop products that prioritize skin health above all else.
Yasmeen’s personal struggle with severe acne for seven years inspired her to create AccuFix Cosmetics, infusing a deeply personal touch into the brand.
AccuFix Cosmetics adheres to a “simplify to amplify” or “less is more” beauty philosophy, which contrasts with the norms of the industry.
This philosophy emphasizes minimalism and effectiveness in skincare, distinguishing AccuFix from other brands.
7. Spa In a Bottle by Rabia
Spa In a Bottle by Rabia is a popular Pakistani brand that draws inspiration from renowned international skincare products.
Their products, which are cruelty-free and free from artificial fragrances, are made in Pakistan and cater to all skin types, delivering a radiant glow that captures attention.
The brand’s mission is to offer these products at more affordable prices.
Founder Rabia Umar explains, “Our goal is to bring popular international skincare products to the local market at reasonable prices. We recreate these products locally to ensure accessibility.”
One of their standout offerings is the 24K Gold Serum, inspired by the high-end Farsali Rose Gold Elixir, which has gained a cult following.
Rabia Umar notes, “Some local products yield better results than international ones because they’re tailored to our skin and climate.
However, international products often incorporate cutting-edge ingredients not readily available locally.
Choosing between them depends on your skincare knowledge and the array of brands and products available.
Spa In a Bottle by Rabia combines global skincare trends with local accessibility, offering a blend of effective formulations tailored to Pakistani consumers.
8. OG Organix
OG Organix is a sustainable luxury beauty and skincare brand originating from Pakistan, dedicated to making organic skincare accessible and appealing to consumers.
Founded by Shiza Lakhani, the brand addresses the founder’s frustration with the local industry’s lack of effective and safe products.
It emphasizes high-quality, organic ingredients to deliver innovative and efficient skincare solutions to the domestic market.
Shiza Lakhani explains, “OG represents everything I desired as a consumer: skincare crafted with effective, simple, clean ingredients, transparent labeling, and ingredient lists, honest marketing practices, and a brand committed to minimizing its carbon footprint while understanding the scientific principles behind each ingredient.”
The brand prioritizes complete ingredient transparency, offering cruelty-free products formulated with safe, research-driven ingredients.
Discussing the challenges of leading a brand in Pakistan, Shiza acknowledges, “From sourcing and formulating to testing, each day presents new challenges. However, with a dedicated team, navigating through the highs and lows becomes more manageable.”
9. Jenpharm Life Sciences
Jenpharm Life Sciences is a Pakistani skincare brand led by CEO Mr. Azhar Hussain, committed to providing scientifically-backed wellness for your skin.
With a trusted reputation spanning over 8 years, Jenpharm offers dermatologist-approved, Halal-certified, and cruelty-free products that deliver clinically proven results.
Whether for skincare or haircare, they blend top-quality ingredients into affordable products.
Focused on serving dermatology and medical communities, Jenpharm Life Sciences strives to innovate and enhance societal well-being.
They aim to establish a significant presence in the cosmaceutical market, helping individuals feel more confident in their appearance.
Jenpharm brings you the best skincare solutions in Pakistan, ensuring your needs are met without breaking the bank. They prioritize affordability so you can enjoy effective skincare without financial concerns.
10. Saeed Ghani
Saeed Ghani has become one of the most popular and well-known beauty brands in Pakistan.
The brand is dedicated to offering customers halal, toxic-free natural skin and hair care products, along with high-quality fragrances.
Their product range includes fragrances, skincare, hair care, and bath & body products, and they are more affordable compared to other Pakistani beauty brands.
Originally, Saeed Ghani products were only sold in their retail stores, but now they are also available online and in supermarkets.
They provide a wide variety of skincare and hair care products to meet different customer needs.
Some of their most popular natural products include Aloe Vera Gel, Neem Soap, Rose Water, Sandal Soap, Ubtan products, Mughziat Oil, and Mehndi range.
Final words:
In summary, the rise of Pakistani skincare and beauty brands marks a significant milestone in the industry’s evolution.
With a commitment to quality, innovation, and affordability, these top 10 brands have reshaped local perceptions and set new standards. From organic formulations to dermatologically-tested products, each brand offers a unique blend of tradition and modernity.
As consumer preferences shift towards sustainable and effective skincare solutions, these brands continue to lead by example, catering to diverse needs with integrity and excellence.
Explore the beauty of Pakistani craftsmanship and discover skincare that reflects both heritage and cutting-edge innovation.
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